Our very first 2013 Cinnabar Red vehcile arrived over the weekend and I thought a little comparison was in order. From left to right you have a 2013 ML350 in Cinnabar Red, a 2013 CLS550 in Storm Red and a 2013 C250 in Mars Red. Cinnabar Red is the least red of the group. I would say it is a reddish-brown with lots of copper metallic. The Storm Red is what I would call a candy apple red. Mars Red is the traditional bright red you would expect for a color called Red. I know pictures are no substitute for seeing them in person…but I perhaps side-by-side it will help you see the scale of red-ness.